The Guardian newspaper has declared that it will no longer refer to those who question reigning beliefs regarding anthropogenic climate change as “climate skeptics” but will attempt to discredit them with the label “climate deniers.”
In an article Friday, the Guardian explained it had updated its official in-house style guide to turning up the heat on its climate change rhetoric, adopting new terminology meant to alarm readers and motivate them to action.
“Instead of ‘climate change’ the preferred terms are ‘climate emergency, crisis or breakdown’ and ‘global heating’ is favored over ‘global warming,’ although the original terms are not banned,” the article stated.
“The phrase ‘climate change,’ for example, sounds rather passive and gentle when what scientists are talking about is a catastrophe for humanity,” said Katharine Viner, the Guardian’s editor-in-chief and a firm believer in the impending climate apocalypse.
“Increasingly, climate scientists and organizations from the UN to the Met Office are changing their terminology, and using stronger language to describe the situation we’re in,” she said.
The new Guardian style guide updates a number of other terms as well, and editors will now use “wildlife” in place of “biodiversity,” “fish populations” instead of “fish stocks,” and “climate science denier” in place of “climate skeptic.”
SEE ALSO: Guardian Concocts Scarier Term For ‘Global Warming’ — Global Heating
Citing the BBC, the Guardian declared: “You do not need a ‘denier’ to balance the debate” and those who dare question the accepted climate groupthink deserve no place at the table.
The Guardian’s adoption of climate “newspeak” follows on a series of similar efforts to scare people into supporting anti-climate change measures.
In late April, a team of advertising consultants from SPARK Neuro published the results of a study suggesting that the expressions “global warming” and “climate change” do not frighten people enough, whereas a shift in vocabulary to “climate crisis” or “environmental collapse” produced a significantly stronger emotional response.
The expression “climate crisis,” for instance, got “a 60 percent greater emotional response from listeners” than “climate change,” the study found.
SEE ALSO: ‘Global Warming’ Not Scary Enough, Alarmists Rebrand It ‘Climate Crisis’
In its research, SPARK Neuro measured physiological data such as brain activity and palm sweat to quantify people’s emotional reactions to stimuli.
The team fixed electroencephalography (EEG) devices to the heads of 120 volunteers to gauge the electrical activity coming from their brains. At the same time, a webcam monitored their facial expressions and sensors on their fingers recorded the sweat produced by heightened emotions.
Of six different options, “global warming” and “climate change” performed the worst, beaten handily by “climate crisis,” “environmental destruction,” “weather destabilization,” and “environmental collapse.”
The CEO of SPARK Neuro, Spencer Gerrol, said that “global warming” and “climate change” are both neutral phrases with nothing “inherently negative or positive” about the words themselves, which could help explain why they elicit such a feeble emotional response.
Furthermore, both global warming and climate change are “incredibly worn out,” Gerrol said, and no longer produce the reaction they might have once.
Read more at Breitbart
The proper and accurate description is “Rejectors.” We reject the ridiculous notion that human influence global climate in any measurable way.
I prefer to call myself a climate realist. That is very accurate.
If the Guardian wants to push the climate change agenda, they can point out how the dire predictions of the past have come true. But wait a minute, that hasn’t happened. They could point out how the UN climate models have accurately predicted events. But wait a minute, that hasn’t happened. They could point out how there is a close correlation between carbon dioxide levels and the earth’s recent temperature history. But wait a minute, that isn’t true including the events of the Medieval and Roman warming periods. However, one thing that they can do is play the name game. When ever that is used it is a dead give away that those using it don’t have anything real on their side.
The Guardian is a truth denier . Doubling down on the promotion of a massive fraud . Lets see how that goes over . The Guardian is like the batch of deaf politicians who push their bankers agenda instead of the people who elect them .
The Guardian is a propaganda tool of rich owners trying to shove their agenda on the people they hold in disrespect . 32 climate models used to underpin this overblown fraud have been proven to constantly be wrong in one direction .
Besides , does the Guardian actually think people are going to buy the notion that humans are going to stop the climate from changing by tweeking a trace gas which in greater abundance greens the planet . Why would the Guardian
even advocate reducing CO2 which without any influence from humans has been much higher and is currently at the lower end of its cycle .
How many trees has the publication of the Guardian killed ? Perhaps the most straight forward motives are distraction and money . Oh… the planet has a fever don’t you know so save the planet and buy the Guardian on line so they can cut costs and feel less guilty about wiping out forests for a one day disposable product .
The Guardian is in denial . People are done with this scam . Move on to global cooling or find something else to get all preachy about . Better yet go out of business if you can’t stop abusing the public trust .
The Guardian is a truth denier . Doubling down on the promotion of a massive fraud . Lets see how that goes over .
The Guardian is a propaganda tool of rich owners trying to shove their agenda on the people they hold in disrespect . 32 climate models used to underpin this overblown fraud have been proven to constantly be wrong in one direction .
Besides , does the Guardian actually think people are going to buy the notion that humans are going to stop the climate from changing by tweeking a trace gas which in greater abundance greens the planet . Why would the Guardian
even advocate reducing CO2 which without any influence from humans has been much higher and is currently at the lower end of its cycle .
How many trees has the publication of the Guardian killed ? Perhaps the most straight forward motives are distraction and money . Oh… the planet has a fever don’t you know so save the planet and buy the Guardian on line so they can cut costs and feel less guilty about wiping out forests for a one day disposable product .
The Guardian is in denial . People are done with this scam . Move on to global cooling or some other climate porn .
It doesn’t matter what label they place on it. There is no science behind their claim. EVERY predicted catastrophe reaching maturity has been absolutely wrong. ANY name for their agenda will be the same pig in a different dress. NEW NAME SAME LIE!
It doesn’t matter what label they place on it. There is no science behind their claim. EVERY predicted catastrophe reaching maturity has been absolutely wrong. ANY name for their agenda will be the same pig in a different dress. NEW NAME SAME LIE!